Privacy policy
Last updated: 19 February 2026
RoseLark Pet Products (“we”, “us”, “our”) respects your privacy and is committed to protecting your personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
This Privacy Policy explains how we collect, use, disclose and safeguard your information when you visit our website roselarkpetproducts.co.uk (the “Site”) or purchase from us.
1. Data Controller
For the purposes of UK data protection law, the data controller is:
RoseLark Pet Products
Email: hello@roselarkpetproducts.co.uk
Website: https://roselarkpetproducts.co.uk
If you have any questions about this policy or your personal data, please contact us using the details above.
2. Personal Data We Collect
We may collect and process the following categories of personal data:
Information You Provide
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Name
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Billing and delivery address
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Email address
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Phone number
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Payment details (processed securely via Shopify and payment providers)
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Account login information
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Communications you send to us
Automatically Collected Information
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IP address
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Device type and browser
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Pages viewed and interaction data
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Cookies and tracking data
Order Information
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Products purchased
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Order history
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Transaction details
3. Our Lawful Bases for Processing
Under UK GDPR, we must have a lawful basis to process your personal data. We rely on the following:
Contractual Necessity
To:
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Process and fulfil orders
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Deliver products
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Provide customer support
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Manage returns and refunds
Consent
To:
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Send marketing emails (where you have opted in)
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Use certain cookies and tracking technologies
You may withdraw your consent at any time.
Legitimate Interests
To:
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Prevent fraud
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Improve our website and customer experience
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Analyse website usage
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Protect our business and customers
We only rely on legitimate interests where they do not override your rights and freedoms.
Legal Obligation
To:
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Comply with tax, accounting, and legal requirements
4. How We Use Your Information
We use your information to:
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Process payments securely
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Deliver your orders
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Communicate with you about your order
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Respond to enquiries
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Send marketing communications (with consent)
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Improve our website and services
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Detect and prevent fraud
5. Marketing Communications
We will only send marketing emails if you have opted in.
You can:
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Click “unsubscribe” in any email
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Contact us to withdraw consent
Withdrawing consent does not affect prior lawful processing.
6. Cookies and Tracking Technologies
We use cookies to:
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Enable core website functionality
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Analyse website traffic
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Improve performance
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Support advertising and remarketing
You can manage cookie preferences through your browser settings or our cookie banner.
7. Sharing Your Information
We may share your personal data with:
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Shopify (our e-commerce platform)
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Payment processors
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Shipping and fulfilment providers
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Marketing platforms (where consent is given)
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Professional advisors (e.g., accountants)
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Legal or regulatory authorities where required
We do not sell your personal data.
8. International Data Transfers
Some service providers (including Shopify) may process data outside the UK.
Where personal data is transferred internationally, we ensure appropriate safeguards are in place, such as:
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UK-approved Standard Contractual Clauses (SCCs)
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Transfers to countries deemed adequate by UK authorities
9. Data Retention
We retain personal data only as long as necessary for the purposes set out in this policy, including:
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Order and transaction data: up to 7 years (for tax and accounting compliance)
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Marketing data: until consent is withdrawn
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Customer service communications: as reasonably necessary to resolve queries
When data is no longer required, it is securely deleted or anonymised.
10. Your UK GDPR Rights
You have the following rights:
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Right of access – request a copy of your personal data
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Right to rectification – correct inaccurate data
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Right to erasure – request deletion of your data
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Right to restrict processing
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Right to data portability
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Right to object to processing
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Right to withdraw consent at any time
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Rights relating to automated decision-making and profiling
To exercise any of these rights, contact us at roselarkpetproducts@gmail.com.
11. Complaints
If you are unhappy with how we handle your personal data, you have the right to lodge a complaint with the UK Information Commissioner’s Office (ICO):
Website: https://ico.org.uk
Telephone: 0303 123 1113
We would appreciate the opportunity to resolve your concerns first.
12. Data Security
We implement appropriate technical and organisational measures to protect your personal data from loss, misuse, unauthorised access, disclosure, alteration or destruction.
Payments are processed securely via Shopify and authorised payment providers.
13. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last updated” date.